Pay-Per-Click Advertising: Joining Analysis and Action for PPC Success. Intelligent Software for Pay Per Click Advertising.PPC Advertising Data from Trusted Sources. Pay Per Click Advertising Made Easy. WordStream’s Tools for Pay-Per-Click Advertising. What is pay per click advertising?
Pay-per-click advertising is a method of advertising in which advertisers pay for each ad clicked, usually via an advertising platform such as Google AdWords. Pay per click advertisers bid on specific keywords in order to have their ads appear.
Pay-per-click advertising can only succeed if you’re bidding on the right keywords. PPC advertising can be extremely profitable if done correctly, but in order to succeed, you need to know which keywords will bring you the best results.